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How Can an ATM Machine Attract Business?

We have all been in the situation where we have run out of money and need to fill our wallets or purse with cash. Credit and debit cards are almost accepted everywhere but nothing is better than having physical cash. Install an ATM machine to attract business and you can help provide people with easy access to cash.

Did you know that there are a variety of ways to attract business and make more money when you install an ATM machine into your business? Businesses owners are unaware of the benefits of owning an ATM machine.

 What are the Benefits of having an ATM?

How Can an ATM Machine Attract Business?

ATM machines are great additions to a business because they can naturally attract customers inside. When a sign is posted outside indicating that an establishment has an ATM machine you draw in more people to visit your store.

People will casually walk in just to get some cash and often will make a small purchase. This can help increase business since a lot of people will visit in a given day just to withdraw some cash.

Psychologically, immediately after someone withdraws funds and has cash in their pocket, they are more likely to spend it right away. Spontaneous shopping happens more often after a person adds more money to their wallet.

It is very common that once people get out cash using your ATM they feel the urge to spend some of the money they just withdrew, this often leads to impulse buying which would be spent in your store..

One cleaver trick that works well is to place the ATM machine in an area of the store where you often display specials or bargains you’re promoting, this encourages spontaneous shopping.  Small businesses find that after an ATM machine is installed they make hundreds of dollars in profits every week as a result.

Large businesses and certain types of businesses notice profits often increase dramatically from having an ATM machine available. Most of the time when people withdraw cash they like to break it down into smaller bills. When receiving a few twenties that an ATM typically dispenses customers like to have smaller increments and are likely to make a purchase to facilitate making change.  Customer that withdraw money are therefor more likely to buy something from your store if they need to break down a large bill.

Convenience stores, small markets, and similar businesses can profit considerably from many small transactions a day. A customer is more likely to purchase additional items when they need to break down larger bills so the potential to earn increases.

As the owner or operator of an ATM you also profit from the commission you receive on every ATM transaction that takes place on your machine. So even if people do not spend any money inside your business you are still generating a profit from the small space an ATM uses.

Customers opt for an ATM machine as opposed to using credit cards more often to avoid credit card charges and interest payments. Between 40% – 70% of credit card charges performed are done with a bank debit card and merchants are paying a high percentage to accept this type of payment. Offsetting Credit Card Fees alone is another way to convert fees paid into money made.

An ATM machine is a profitable investment for a business in many ways. If a community or shopping area lacks ATM machines and you install one, other businesses will send people into your store when their customers ask where the closest ATM machine is. You’ll be the business that has the solution to everyone’s need for cash.

Consider installing an ATM machine to help your business attract more customers and produce more profits daily, weekly, and monthly. You’ll be surprised at the amount of additional income once you add a new machine to your business, just remember to make people aware of its presence.

How to Increase Security for an ATM

Increase Security for an ATM

How Can You Increase Security for an ATM and Safeguard Against Theft?

We all know ATM’s are like candy to would-be thieves. However, that doesn’t mean your ATM has to be a target. People target these machines because they are small and they think they store a lot of money.

In reality, most merchant-owned free standing ATM’s (the ones in stores) don’t contain much cash. Many store owners remove the cash each evening like a cash register.

As a store owner or ATM operator, there are certain precautions you can take to limit the chance that an ATM is stolen or broken into and increase security for an ATM.

It’s easy to add a camera monitor for your ATM machine to ensure that it puts a person at risk if they try and steal money from it. The more measures you take to secure your machine the less likely someone will attempt to steal money out of it.

  • Install surveillance cameras around your ATM. No one wants to be spotted on camera. Put one directly on top of the machine and another in a location that has a good view of the ATM. These camera systems are inexpensive and work great.
  • Hang a sign up in the area to let people know that it is under constant surveillance. Thieves will think twice before making an attempt to steal from the ATM when cameras are around. Several higher-end machines come with cameras installed inside to help lower the chance of theft.  The some of the new Genmega series ATMs have surveillance deterrents pre-installed at the factory.
  • Put your ATM near a brightly lit area. The more lit the area where the ATM is located, the less chance someone is going to try and break into it. Make sure that the area directly above the machine and surrounding area has the proper lighting. This will also help customers feel more at ease when completing a transaction. No one wants to withdraw cash from an ATM in an area that is dark. Added security to a machine can help protect the money inside and help draw in customers.
  • Place the machine inside your store. Properly secure windows and doors to prevent people from trying to break in and remove cash each evening like a cash register.
  • Install an alarm in your store so if someone tries to get inside they will trigger it. Your machine should be more secure if it is inside your business. An alarm usually makes criminals move to the next target where they don’t have alarms. Alarms are inexpensive these days and go a long way to make would be criminals think twice about breaking into your business to steal your ATM or any other valuables inside for that matter.

Protecting your investment is just good business. You do not need someone stealing from your ATM. Make sure your installer properly secures your machine to the floor or wall. Make sure the area surrounding your establishment is well-lit, and if you own and operate your ATM machines, simply remove the cash when you close and leave the safe door open is the best security measure. If the ATM in your store is operated by someone else, most of the suggestions above deter criminal activity. A few small protective measures is all it takes to increase security for an ATM and protect your valuables.

Biometric ATMs

What is a Biometric ATM?

Biometric ATMA biometric ATM (automatic teller machine) recognizes a customer not by an ATM card or a personal identification number (PIN), but by some aspect of his or her own body. And banks all over the world are starting to implement this kind of technology. In Warsaw, Poland, the bank BPS has set up such ATMs. (Poland has become a technological leader in recent years.)

These machines have also appeared in banks throughout the Middle East, South America and Africa. The first biometric ATM in India was installed by ICIC in 2005, in the state of Andhara Pradesh. Today, biometric ATMs are especially popular in the rural sections of India, where many citizens seem to dislike and avoid technologies involving PIN numbers.

These machines are especially popular in Japan. In fact, millions of Japanese banking customers regularly use the nation’s tens of thousands of biometric ATMs. One bank in Japan advertised this machine with the line “you are the cash card.”

In the past, biometric devices usually scanned one or more of the following items for the purposes of identification:

  • fingerprints
  • palm prints
  • the eye, either the retina or the iris
  • vocal patterns
  • a person’s signature

The latest biometric ATMs, however, examine instead the tiny veins located just beneath the surface of skin. Everyone has his or her own unique pattern of “micro-veins” under the fingers, and reading those veins represents a much more efficient and accurate system than reading fingerprints. According to studies, biometric micro-vein ATMs will only make a mistake one in approximately one million times, which is the same rate of accuracy as the previous champion, a machine that scans irises.

How are Biometric ATMs Effective?

Biometric ATMs are an effective theft deterrent. People can leave their fingerprints on surfaces, and cunning thieves are able in some cases to lift those fingerprints, reproduce them, and use the reproductions to trick machines that read fingerprints. In some gruesome cases, it would also be possible to cut off one more of a person’s fingers and use them to fool fingerprint-reading machines. Such a hideous process would not work with vein-reading technology, though.

Additionally, with a biometric ATM there are no cards that ATM robbers can swipe, and no PIN numbers that they could skim. These ATMs are also helpful in the immediate aftermath of natural disasters. Customers who may have lost their ATM cards during such disasters would still be able to withdraw much-needed cash.

Biometric ATMs have yet to catch on in North America. Part of the reason is that many American consumers are suspicious of the idea of turning over their personal biometric information to a large bank or other corporation. Could this data be sold for the purposes of advertising and data mining? What would happen if this data were somehow stolen? It’s the kind of question that concerns privacy advocates. Another issue is that many banks feel the ATM systems they currently have in place work just fine, and they don’t see the need for costly upgrades in their automatic teller machine technology.

There’s another issue at play. Americans on the whole have become especially concerned with sanitation lately. Look at how many hand sanitizer dispensers have been installed in the last ten years – they’ve been showing up not just in hospitals and nursing homes, but in shopping malls, restaurants, and even churches. Remember the swine flu scare of 2009, during which Vice President Joe Biden said on national television that he’d advise his family to avoid commercial airplanes for fear of germs? Many people in the United States, therefore, would have reservations about using this hands-on technology, especially during cold and flu seasons.

Maybe someday biometric ATMs may gain momentum in the USA but I think that’s a long way off.  If you’re considering getting into the ATM business and want more information about the type of ATM equipment that is available today, please visit our ATM equipment page or call us at 888-959–2269.

Mobile ATMS

Mobile ATMS

Business owners and entrepreneurs want flexibility and convenience in their lives, which is a large part of the reason why they go into business in the first place. Although they may possibly own several businesses, they are able to stay successful and see growth if they can implement as many automated systems as possible into their stream of business. In the ATM business industry, one of most attracting factors of the industry is its ability to be as convenient and flexible for the owners. ATM machines can be installed almost anywhere and in any location so as to serve customers, whether that’s foot traffic or automobile traffic.

Drive-thru ATM machines are one component of the ATM machine business that has made it quite successful because of its convenience factor. Customers can simply drive through the financial institution’s window and make a transaction without ever getting out of their cars. The customer can make withdrawals, deposits or cash transfers with their banks, much like customers who go inside the bank and do the same thing. There are even ATM windows that also have automated voice response windows that interact with customers, answer questions or give directions, much like a live teller would. Although mobile ATM’s are flexible and convenient, there are also other kinds of ATM services that provide even more flexibility to its customers.

No doubt that customers do like the convenience and flexibility of ATM’s, mobile ATM’s are another type of business that’s also a big draw for customers. You’ll find mobile ATM machines in places or events where stationery machines are not conducive to the situation. Whether the situation involves a security risk or simply the logistics of bringing in a stationery machine, which may not be feasible, mobile ATM’s are more of a safety solution or a practical solution for a service that customers will need.

Events like outdoor concerts or events, fairs or circuses or temporary events are ideal places where mobile ATM’s are found. Mobile ATM machines are generally set-up in locations of the event that are going to see high traffic. This is usually at the entrance of the event where there is a lot of traffic, but also where there is going to be more of a secure area instead of tucked away somewhere at the event that’s far away from the bulk of people traffic.

To further ensure that the ATM machines are kept safe and secure, they may be drilled down to a foundation or bound to a stationery area or post that’s already at the event. ATM machines generally weight in the thousands of pounds, making theft a difficult possibility. However, by securing the ATM machine to a firm foundation, this further ensures that there won’t be any problems at the event.

Mobile ATM’s can be moved from one site to another generally easily enough to make it a business that many ATM business owners concentrate solely on doing. Instead of owners finding and renting a location to hold their ATM machines, they simply book events and locations where they can park their mobile ATM’s and do business.

Attracting mobile ATM customers is certainly not a problem either. Anywhere where there is a steady amount of diverse traffic at an event is an opportune time for ATM owners to serve customers looking for cash machines. Workshops, seminars, concerts and even corporate events that travel from one location to another are perfect for mobile cash operations. ATM business owners can work out contracts with the event planners to host cash machines at their events for each time the event occurs. This is an ideal flexible solution for both business owners and the customers.

A mobile automated teller machine (ATM) is a special type of ATM. Most ATMs are meant to be stationary, and they’re often found attached to the side of financial institutions, in stores, and in malls. A mobile ATM machine, on the other hand, is meant to be moved from location to location. This type of ATM is often found at special events for which ATM service is only needed temporarily. For example, they may be found at carnivals, fairs, and parades. They may also be used at seminars and workshops when there is no regular ATM nearby.

Mobile ATMs are usually self-contained units that don’t need a building or enclosure. Usually, a mobile ATM can be placed in just about any location and can transmit transaction information wirelessly, so there’s no need to have a phone line handy. Mobile ATMs may, however, require access to an electrical source, though there are some capable of running on alternative sources of power. Often, these units are constructed of weather-resistant materials, so they can be used in practically any type of weather conditions. Additionally, these machines typically have internal heating and air conditioning units that help keep them functional despite the temperature of the environment.

In many cases, mobile ATMs are equipped with safety features. This can be important for inspiring confidence in the people who want to use them. If a potential customer feels that using a mobile ATM places him at risk, he may be far less likely to withdraw money and spend it at an event. To help ATM users feel more secure, a mobile ATM often comes equipped with fluorescent lighting, and some come equipped with canopies as well. By placing a mobile ATM in a bright, well-exposed area of an event, an event planner can further help ensure user security.

While a business owner or event planner could depend on nearby ATMs to serve his customers, a mobile ATM can also provide financial benefits. For example, if an event attendee has to leave an event to get cash from another machine, he may be less likely to spend money at the event. A mobile ATM, however, makes it easy for people to make impulse purchases without searching for an ATM. This type of ATM may also make it easier for event vendors to make money, even if they do not have credit card terminals. If easy access to an ATM isn’t provided, on the other hand, event attendees may be less likely to spend money with vendors who cannot take credit cards.

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ATM Processing Explained

ATM Processing Explained

Whether you already have ATM Processing or are just starting in the ATM Business, ATM Depot can help. We’ll unlock the secrets of ATM Processing so you can be successful with your ATM machines.

ATM Depot specializes in ATM Processing, Sales, Service, and IAD Support.

There is no magic to processing ATM transactions or running your own ATM Business. It’s all about the numbers and we’re here to support you. Give us a call and we’ll let you know if we think you have a good location.

We can also help you figure out what you can expect to make from ATM processing with your Machine.

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ATM Processing Connectivity Options

When ATMs first became popular in retail stores, they handled processing via a standard analog dial-up operation. This connection uses a phone line. However, most ATMs now come equipped with an RJ45 jack to communicate via the Internet. This makes the ATM ready for Ethernet connections to an ISP (Internet Service Provider) for processing.

With cellular device pricing and monthly fees coming way down, we now offer wireless service at unbeatable pricing. This way, your ATM communications are in your control and not the locations control. This gives you maximum ATM processing uptime. Wireless service makes the need for a phone line or relying on a slow or intermittent merchant internet service a thing of the past.

  • Processing ATM transactions via our new wireless system gives you remote processing capability for any ATM anywhere. Now you can turn most late model ATM Machines into a Mobile Cash Machine. Install an ATM in an enclosed trailer (ask us to tell you how), bring them to fairs and weekend events. You can set up an ATM Machine where phone service was previously unavailable. Ask us if wireless device services are available in your area.

ATM Machine Ethernet Connectivity

An Ethernet connection on ATM machines also allows retailers with reliable Internet service to process ATM transactions without adding a phone line or a wireless device. This saves the additional monthly phone line expense. Processing internet transactions usually take under 8 seconds. This is fast compared to processing phone line transactions. A phone line transaction can typically take at least 20 seconds to complete before the machine dispenses cash. Internet transaction processing is a great option for busy ATM locations as long as the ISP and connection are reliable.

ATMs That Can Process with ATM Depot

The typical ATMs you see in retail stores, hotels, restaurants, night clubs and all over the US are (mostly) Free Standing ATM Machines. All Free Standing ATM Machines can be set up with ATM Depot processing services. Regardless of where you purchased your equipment ATM Depot can still process transactions on your ATM.

Some of the popular brands from the late 1990s through today have been:

Hyosung Halo II w/ Screen Ad
  • Hyosung Halo II one of the most popular late model ATM’s
  • Nautilus Hyosung – (ATM Equipment and processing available)
  • GenMega (ATM Equipment and processing available)
  • Triton ATM Machines – (ATM Equipment and processing available)
  • Tranax (formerly Cross), Now owned by Hantle Manufacturing and called Hantle ATM – (ATM Equipment and processing available)
  • WRG ATM Machines – (ATM processing available for certain models)
  • Tidel ATM Machines – (no processing available, no longer compliant, purchased by NCR)
  • NCR Discontinued the product line
  • Do not buy used Tidel ATMs as they are no longer compliant

If you have an ATM and would like to switch your ATM processing to ATMDepot.com contact us today. You’ll receive the same 365-day support that we’ve been providing our IAD’s and retail customers since 2003. Switching your processing is fast, easy and free.

If you’re an IAD interested in getting started in the ATM business, the fastest way to get started is by downloading our free PDF. If you are a retailer and need immediate assistance call us at 888-959-2269. Similarly, you can complete our inquiry form and we will contact you the next business day.

Accounting and Management Reporting

Our ATM processing center operates an extensive settlement and accounting system that assures prompt, accurate delivery of funds to the owner of the ATM. The system also includes detailed monthly processing reports. Processing reports show down to the transaction level on a daily basis via the Internet.

Real Time ATM Monitoring

You will also be able to log in to a secure area to see your ATM processing in real-time to check transactions, balances, and more. A separate monthly merchant statement is also sent electronically at no additional charge. The statement breaks down all the processing details for the month.

The management reporting and residual accounting for all transaction processing is able to support multiple-party revenue sharing among merchants and other business partners when needed. To clarify, if you have one or more ATMs processing transactions and you need to pay more than one person or entity from the processing income, we can do that for you at no additional charge.

Real-Time ATM Processing with Online Monitoring Included

Our ATM Portal provides fast and convenient access to real-time ATM transaction processing information. This online information delivery tool, created exclusively for our ATM processing customers, is all available 24 x 7 365. Via a secure real-time ATM monitoring link, all ATMDepot.com customers can now enjoy seeing live processing information. View daily and monthly terminal reports, view real-time transaction processing, review and research inquiries, and download processing data into customized reports.

Are you ready to get started processing ATM transactions and make more money?