Getting Your ATM Business Ready for the Holidays

How To Keep Shoppers Happy During the Holiday Season:

Santa Claus ATMIn 2012, the average holiday shopper spent over $800 on gifts for the holiday season. With this time of year quickly approaching, the spending season will be upon us once again. With thanks to your ATM business, you are about to reap the rewards of giving customers the convenience of having cash in hand with the swipe of a card.

Of course, to reap these rewards you will need to be sure to stock your machine and keep a close eye on your ATM’s transactions using your web access. It’s important to make sure your ATM doesn’t run out of money because being out of cash means that you’re out of business. Read more

Can I Rent an ATM or the Space?

ATM Placements or Rent an ATM?

Getting in on theATM for Rent Sign thriving business of owning an ATM is a great opportunity, but what if you’re not ready to invest $2,000 to $5,000 in your own machine? Maybe you just need an ATM for special event or you want to get a taste for the business without making a big commitment. Perhaps the flexibility of a month to month investment  or a partnership would be much easier for you to commit to. If this sounds like you, then renting an ATM machine might be the way to go. Read more

How to Plan for an ATM Business Boom During the Holidays

ATM Business Booms During the Holidays

Like any business, ATM businesses go through highs and lows throughout the year. Depending on your ATM’s location you could see significant increases during the holidays.

The average shopper spends just under $1,000 on holiday gifts. Naturally, ATMs located in shopping malls verses gas stations are going to see more action due to the foot traffic. Stores draw an average of 150 or more people a day on a regular basis. This number will represent a slow day when the Holiday’s roll around.

If you’ve been in the ATM business for a little while now, hopefully you have an idea of the cash needs and volume of your ATM machines. This information is going to help you determine your work load during the busy holiday months. Obviously, you know that if your machine isn’t loaded with cash it is not going to make you money. It’s also not going to make you money if it’s out of order. Since it’s going to be processing a lot of transactions, it needs to be in tip top shape so that it can do its job.

Location, location, location; you’ve heard it a million times. Location cannot be stressed enough. Location is everything. It is part of the equation of your ATM business and it’s a very big part, at that. Your location determines your ATM business success. No matter where you are, you will see the benefits of the holiday season; whether you’re in the shopping mall or in the gas station. People will be buzzing all over the place. With that said, you want to be where the shoppers are. You want to be right in the middle of all of the activity. This also holds true after the holidays when shoppers are out to hit the post-holiday clearance sales. Read more

Setting Up an ATM Business

Network Transaction Fees + Customer Service

Setting Up an ATM BusinessWith the rising cost of bank fees for various services, bank customers welcome any opportunity they can find to save a few dollars. Whether those savings are with their monthly service fees or through ATM transaction fees, any cost savings they can readily see and reap do add up quickly.

It’s no secret to customers that they think their ATM fees are outrageous, and it seems to them that the fees increase almost every time they make an ATM withdrawal. While that may seem a bit of an exaggeration, what is real is the cost of doing business and how that cost is sometimes passed on to the customer.

Frequent ATM Users

Customers who frequently travel for business or leisure may find that they’re always on the lookout for an ATM machine, especially if they’re not in the habit of carrying large amounts of cash on them at once. These individuals want and need to find ATM machines that they have easy access to, can withdraw the amount of money they need, and those machines that don’t have such exorbitant fees charged to customers. After all, it is their money, and while they don’t mind paying for the ATM convenience, they just want the amount charged to at least be reasonable.

ATM owners also know that these customers need their services from time to time. Some may need it more often than others, but ATM owners also know that there may be another ATM machine further down the road where the customer can take their business if they don’t like the service that’s offered. This can be anything from broken machines, to insufficient cash in the machines or machines that don’t give them their bank balances after the transaction.

The ATM business is a very lucrative and competitive type of business overall. Owners and operators of the lucrative ATM business can often expect almost 100% of their ROI within months or an average annual return of 50% or more when the ATM business is properly Run. The investment far outweighs just keeping your cash in a money market account.  To the owners, that’s the best part of being in this type of business. But, to the customers, those fees and surcharges are very much their frustrations.

Flexibility and Convenience

ATM owners provide a convenient and flexible service to users who need to access the money in their bank accounts, but may not be at or near the bank where their accounts are held. So, instead of that customer searching and looking for “their” bank, the ATM machine provides instant service that saves them time and frustration.

Convenience does come with a cost.

Individuals often have to pay usage fees or transaction fees to withdraw money from their accounts, if they’re not making the transaction at their branded ATM machine. So that means if John Doe wants to withdraw $100 from ABC Bank, but he banks with XYZ bank, he may have to pay a surcharge anywhere from ~ $1.00 to $3.00 for the convenient service.

For the ATM owner, it’s a win-win situation, and they can also make it easier for the customer too.

Keep It Profitable

keep it profitableATM owners determine their own surcharge “convenience” fees when they setup the machines, therefore they can set the limit accordingly, based on their desired profits, cost of doing business, location of the ATM, traffic, visibility, etc. Here are some things to implement with the ATM business that can keep it profitable for the owner and hassle-free for the customers:

  • Clearly display on the machine what the withdrawal fees are per transaction (this is a network regulation and all ATM Owners must display this). If your ATM is missing the fee notice contact your ATM provider, if they don’t offer this decal, shop for another ATM provider. Not only does this decal cut down on misunderstandings or disputes and possible charge-backs, it keeps your ATM and your ATM business compliant.
  • Maintain the ATM machines in proper working order. If the machines are inoperable, that ATM business traffic will go elsewhere and the place of business will find another ATM Provider.
  • Keep the ATM machine visible and in the open. Sometimes, people are leery about transacting with an ATM machine that is “away” from heavy foot traffic or is in a secluded or hidden spot. Think safety. Don’t put the ATM in a dark hallway or other “inconspicuous area”.
  • Ensure that the ATM machine is always stocked with cash. Running out of funds is frustrating, both for customers and the owner. Make a habit to check and stock the machines frequently. Your ATM provider should offer online access so you can check your ATM machines in real time for cash balances to ensure they have enough funds.
  • While compliance requires the ATM have the processors phone number prominently displayed, be sure to place your contact information in a visible area on the ATM machine, just in case your customers need to contact you with problems. There shouldn’t really be any problems with ATM machines because they require very little support, but customers often feel more secure knowing that there is a way to contact someone in case there is a problem.

Just a few simple things in the beginning of setting up an ATM business can help it run smoothly and efficiently at all times. Customers always have other options, and they will use those options if they don’t have a choice. By setting up the business to be as self-automated as possible and with minimal maintenance, makes both customers and ATM owners satisfied all around.

If you need helping setting up your ATM business to be successful, be sure to contact us.

Tabletop ATM Machines

What are the Benefits of a Tabletop ATM Machine?

Hyosung Table Top ATM

Tabletop ATM machines (and Wall Mounted ATMs) are great for small spaces and when floor space isn’t available. They offer customers the money they need in a compact size machine. They can be placed almost anywhere a counter top or wall mount is available. They offer the same up to date transaction processing and they are a less expensive option when investing. 

Tabletop ATMs are some of the most efficient and easiest ATMs to maintain. Their easy access components can be reached with a flip of the top and yet they are just a secure as any standard ATM. Add receipt paper with ease. Easily add cash or do a little maintenance between customers. All of the upkeep that comes with your ATM machine is right there at table top eye level. There is no floor space needed for the table tops, lending more room to your merchandise or the merchandise of the store owner who provided space for your machine.

Click here to see the exact specifications of the Hyosung Monomax 4000 Tabletop or Wall Mount ATM. Read more